Blog Tour: Blood Jewel Guest Post

Goodreads

Today, we have author Georgia Cates on the blog talking cover design! This post is part of a Paper Worlds blog tour.

Does cover art sell a book? I think so, but even if good cover art doesn’t sell a book, bad cover art will definitely prevent it from selling. I think we all know a great cover is a must, so instead of discussing the pros and cons of that, I’m going to give you a prime example of why it’s important. True story, folks... I became acquainted with a young independent writer 10 months ago and we quickly became friends after I purchased her book and posted on her blog about how much I enjoyed her writing. Fortunately, it’s a good thing I did not judge her book based on it’s cover or I would skipped right over it without a second look. Wow, I would have missed a great read. After corresponding with her for several weeks, I offered to redo her cover art for her. (I am a graphic designer, in addition to being an author) When I “met” her online, she was happy with selling a handful of books, but then something amazing happened. When she uploaded the new cover art for her existing book, her sales magically took off. I don’t mean a little. I mean a lot and the subsequent books with great cover art have done great as well. Would her books have taken off on their own with the poor covers they had? Maybe...but I doubt it. Her poor sales had nothing to do with her writing because she is a magnificent writer. It was all about the perceived thoughts readers had when they saw her unattractive cover art. You know the old saying “size matters.” Well...”covers matter.”

Thanks, Georgia! If you're interested, you guys can check out more about the series on Goodreads.